Objetivos: - Providing the capacity to develop the most relevant managerial skills continuously. - Providing an integrated, comprehensive view of general management and the role of the company in its wider environment. Knowing the global nature of business activities, differentiating responsibilities carried out by every department in the company. - Giving participants a broad overview of the company, a view of a complex system in a constantly changing reality. - Promoting an attitude of initiative and active management. - Acquiring key knowledge and developing essential skills to strategically manage the business. - Designing innovative strategies and policies that improve business management and business efficiency. - Developing and implementing strategies for growth, adapting to the changing international business environment. - Fostering teamwork and involving all departments of a company in the management of business projects. - Providing participants with solid business training, stressing the latest trends and developments of business management. - Encouraging the development and improvement of personal and managerial skills. - Increasing the ability of managers to make decisions in an increasingly complex and more unstable environment. - Promoting the ability to detect, analyse and solve problems, encouraging entrepreneurship by drawing up a business plan.