Objetivos: This program has three specific objectives. First, that its students develop market knowledge, marketing skills and a positive attitude, all of which help them contribute to the marketing industry in a creative and efficient manner. Second, this program aims to develop students' management skills so that they may succeed in their professional lives. Third, this program will help students' become conscious of the opportunities and risks of the new marketing trends, and to know how to adapt and evolve a company's marketing scheme so that it thrives in a competitive environment. The competition today calls for top notch marketing professionals and EAE offers a program which delivers.

A quién va dirigido: This Master's program from EAE will teach you everything you need to know to be a leader in marketing. Some of the areas which will be analised in depth include global marketing, network marketing, operational strategies, market research and management skills. You will also spend time developing a marketing plan, which will allow you to use the skills you have acquired and gain some hands-on experience.